APEX August Blog – It Takes a Village

I was seated, waiting to engage with the next speaker at TrainingPeaks’ Endurance Coaching Summit when I confirmed what APEX Coaching has long stood for – It takes a village for an athlete to succeed and perform at their absolute best. I received the impression from several of the Coaching Summit attendees that they were…

APEX Coaching Kits!

The APEX Coaching apparel web store is now OPEN! Thanks to our friends at Pearl Izumi, APEX has been upgraded to their highest quality kits, TEAM level, to support your training and racing needs. To access the web store, follow these easy steps: Go to – http://pearlizumicustom.com/login-team-shop/ Create your account Enter Code – apex1EL1 Note…

2017 Tour of Sufferlandria

The 2017 Tour of Sufferlandria route has been announced! As an official embassy to host the tour, APEX Coaching is looking forward to taking enjoyable suffering and raising money for a good cause to the next level this February. With the help of our Wahoo KICKR smart trainers, our studio eliminates the need to shift…

Sufferlandrian Knighthood 2017

On Saturday January 21st, 2017, 7 brave souls will be attempting their Sufferfest Knighthood by riding 10 Sufferfest videos back to back to back to back…….. The Order of Suffering: Thin Air (60 minutes) 7:00am – 8:00am Do As You’re Told (47 minutes) 8:10am – 8:57am Power Station (50 minutes) 9:07 – 9:57am The Omnium…

Amy Webb

Amy is a Colorado native, current Aquatics Director and Head Age Group coach at RallySport in Boulder. She is passionate about swimming and has competed at many levels in the sport. A key reason for her success as a coach is her understanding of each athletes needs, from beginners to pros. She uses her training…

Jeff Hoobler

Jeff Hoobler is a Cycling and Strength coach with over 25 years of experience working with athletes of all levels from beginners to world champions. He has a degree in Sports Psychology and Exercise Science from the University of Kansas and is a Certified Strength and Conditioning Specialist through the National Strength and Conditioning Association….